Smiley's Pizza Profis

Leckere, frische Pizza bei Smiley Smiley's - The Pizza Professionals - Company History Account Order About us Quality Franchise Jobs My Smiley's Account Where we come from Stories about Smiley's Home page About us History 1988 This is where it all began! It was a business idea and an experiment at the same time. Inspired by American eating habits and companies, Ingo Graetz and two friends opened one of the first delivery services in Germany in the Eppendorf district of Hamburg. 10! 1992 A milestone in Smiley's history! The 10th sales office opened in Hamburg after just 4 years. Always in the foreground: quality over quantity and healthy growth. 1994 Always customer-oriented! Smiley's provides the innovative solution for the perfect evening of watching TV. Depending on the customer's wishes, Smiley's not only delivered a pizza but also the matching film on video cassette -> The “video pizza”! 2006 What an honor! This year not only the German summer fairy tale, but also Michael Jackson was in Hamburg. And who was allowed to bring the pizza to the King of Pop...? Correct! The Smiley's Pizza professionals! 56! 2013 Today, Smiley's is one of the largest system restaurants in Germany with 56 sales outlets throughout Germany. And that wasn't all, I promise! 60! 2016 In December we opened our 60th store. Welcome to Hamburg-Neugraben! Smiley's is experiencing steady growth. 2018 Smiley's turns 30! In their anniversary year, the Pizza Profis are opening 3 more stores in Hamburg and are breaking new ground with a bistro and restaurant concept, in addition to the delivery service. 2019 “My Smiley's” customers now have it even better: order faster, save more, have a lot more variety! Since December it has also been said: “Alexa, open Smiley’s Pizza!” And: Smiley's is once again outdoing itself with record sales. 2020 2020 was special - also for Smiley's. The teams on site in the 63 stores adapted flexibly to the new challenges and made 2020 the most successful year in the company's history. 2021 Now also vegan at Smiley's! Responding to customers' tastes - that is the recipe for success and certainly a reason why Smiley's can now call itself the second largest delivery service in Germany with sales of €97.4 million (source: “Top 100 2021”, Foodservice). 2023 Order digitally in the store now! In Hamb